Prospecting Emails

For these emails, I wanted to create fun graphics that also animate to entice customers who have received at least 6 other touchpoints from GEICO but have not gotten a quote. In each instance, the gecko interacts with the other visuals in the hero portion of the email in a very playful manner. Each email has a different theme, with accompanying visuals that further drive home the messaging and entice customers to check their rate.

July 2022 Social Media Post

MotoAmerica Landing Page

For this landing page, I used the UI visuals used in the past for icon callouts to draw more attention to the copy that was strong enough to stand on its own. The gecko with the helmet adds a layer of relatability. I combined hand-drawn elements used in the past with a new lifestyle motorcycle imagery that would cater to the audience viewing this landing page.